Jane Brody, a committed middle-aged walker, biker, and swimmer, presents in the NYT some new ideas for the promotion of aerobic exercise (“Changing Our Tune on Exercise”). According to some health experts, the promise of better health in some distant future and even a postponed death does not provide a sufficiently strong incentive for most individuals to stick to an exercise routine. To them, such potential benefits seem “distant and theoretical” (with men, who often have a stronger penchant for detached abstraction, being a bit more inclined to take them seriously). And if some individuals took up exercise in order to slim down, the prospects can be even worse. As most are bound to fall short of any notable results, such body-conscious exercisers are likely to face disappointment and even lower self-esteem.
So, what is to be done in order to motivate more people to keep up an exercise schedule?